Hootsuite was recommended to me by a former PA in 2014 and it was the only good recommendation or action she ever did (hence why she's "former")It's ideal if you post on facebook, twitter, LinkedIn (only until June 2017 after which time LinkedIn will no longer be compatible) as you can schedule posts weeks in advance and one post can be put on all portals, subject to their individual word count. You can add images or videos and though I would like to have an italics button to emphasise words, that may not be transferable to each portal which may explain why it's not offered.I have used customer services a few times and they've always got back to me speedily and have efficiently resolved any issues, so that alone is 5* from me. I have really enjoyed using Hootsuite as it saves time and energy writing posts once then posting en-masse so for anyone using multi-social media portal, it's a must. The fact it's free to have a basic account is a real bonus too.