As a small business owner, I used Facebook to promote my page through paid ads. What I didn’t expect was that my entire business operation could be shut down over how my personal profile looks – even though it’s a business page I’m running.Meta (Facebook) links everything to your personal account. If their automated system thinks your profile isn’t “real enough” (not enough photos, not enough videos, too many or too few posts), it can flag your entire setup. That includes your business page, ad account, and payment access. No real explanation, no proper appeal system, just an automated shutdown.To make matters worse, a large chunk of the engagement from my paid ads seemed to be fake profiles, bots, or phishing attempts. So even while I was being charged for “clicks” and “views,” there was very little legitimate traction. You can’t filter it. You can’t get a refund. And you can’t speak to a real person.If my account gets closed, fine — keep the ad money, because frankly, most of it went to bots and bad traffic anyway. But don’t pretend it’s a fair platform for small businesses. If you rely on Facebook to grow your business, you’re at risk of losing everything without warning — just because your personal profile doesn’t meet their invisible trust metrics.Avoid putting all your eggs in Facebook’s basket. The platform is unstable, unaccountable, and not small-business friendly anymore.
