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BAIT AND SWITCH - ILLEGAL PRACTICES - Order Cancelation after confirmation

I am writing to express my deep disappointment and concern regarding the recent cancellation of my order for the Alienware Aurora R15. I firmly believe that your cancellation of my order constitutes a violation of Canadian consumer protection laws, specifically the Consumer Protection Act, regarding bait and switch tactics and scanner accuracy.I would like to remind you that upon placing my order, I received a confirmation of the order, payment was successfully processed, and I was provided with a quote for the product. These actions established a legally binding contract between Dell and myself. According to the Consumer Protection Act, once an order confirmation has been issued and payment has been accepted, a contract is formed, and Dell is legally obligated to fulfill the order at the agreed-upon price.The bait and switch tactic, as defined by Canadian law, involves advertising a product at a certain price and then substituting it with a different product or canceling the order altogether, often citing a pricing error. This is a deceptive practice explicitly prohibited by the Consumer Protection Act. I have clear evidence that Dell advertised the Alienware Aurora R15 at a specific price, accepted my payment, and confirmed my order. Cancelling my order on the grounds of a pricing error, without offering a reasonable alternative or honoring the agreed-upon price, constitutes a bait and switch violation under Canadian law.Furthermore, the Scanner Accuracy provision within the Consumer Protection Act requires that retailers ensure the accuracy of pricing on their products. As a responsible retailer, Dell is legally obliged to ensure that the prices displayed on its website or provided to customers through quotes are accurate. Failure to do so constitutes a breach of the law.It is imperative to emphasize that Dell's store policy cannot supersede or circumvent Canadian consumer protection laws. These laws exist to protect consumers like myself from deceptive practices and unfair treatment.I kindly request that Dell immediately rectify this situation by fulfilling my order for the Alienware Aurora R15 at the originally confirmed price. Failure to do so would not only be a violation of Canadian law but also a breach of trust between a long-standing customer and your company.

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Date of experience: Sep 07, 2023