After reading these reviews I now know I am not the only one suffering with constant adverts, I was three quarters through watching a program, paused the show to make a coffee, came back unpaused, the show then started from the beginning, I could not fast forward, so came out of the show and back in to be met with four minutes of adverts, then fast forwarded to were I was watching to have yet another four minutes of adverts, so frustrating! And to those advertisers, your paying for a service to advertise your products and services. But due to the bad service from all4 I simply find your efforts annoying and wished you were not there. I am sure this was not the result you were hoping for what you payed for