The scam uses fraudulent business activity to make you think there is business opportunity till you do the free trial. From there you will get tons of scam calls from the SEO overseas pipeline. They are hoping you forget to cancel and once it rolls over all of the fake activity stops. Ignored their continued solicitation of the scam and they sent text messages of fake jobs and I believe bot attacks against my google account with 1-star review. Engaging in some shady business practices that are predatorial.
