I haven't watched a full program on ITV for years. Mainly because of the depressing adverts for Donkey charities, Water aid etc etc etc. I watch TV for a bit of escapism and to be entertained. But my goodness watching ITV is like watching a 24 hour charity Telephon that never ends. I'm not surprised there's a mental health crisis in this Country when we're subjected to a constant stream of guilt. It's not just ITV though, Quest and the U channels are equally culpable.