I was extremely unwell with a kidney infection, running a high temperature, experiencing body chills, and on antibiotics when I received an unsolicited call from IPSOS around 8:40 PM. In my distress, I ignored the call, but the sheer audacity of contacting people at such an unreasonable hour is beyond unprofessional. Even in developing countries, business research calls typically do not extend beyond 6 PM, yet IPSOS seems to have no regard for basic professional courtesy, let alone respect for people’s well-being. Their intrusive approach is unacceptable—stay away from them and ignore their calls so they are forced to learn and respect proper business hours in the UK!